Areas of Expertise

Art Direction
Ideation
Design
Branding
Packaging
Video

As an art director and graphic designer, I live by a simple principle: A brilliant idea can be undermined by poor execution, while exceptional execution cannot salvage a mediocre idea. I remind myself of this fact every time I tackle a new project.

When I am not busy, I love spending time with my family, exploring new cities, and seeking beauty everywhere: on an old album cover, on a building facade, in a museum gallery.

My work has been featured in design and advertising publications over the years, such as Communication Arts, Print, How, and Graphis.

Thank you for stopping by.